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Statement on Personal Data Privacy Ordinance


Customer data may be used for the following purposes:

(a Daily business operations of the company providing goods, products and services to customers;
(b Promote goods and services. For details, please refer to section a of direct promotion);
(c The company or any of its group members makes disclosures for the purpose of fulfilling any legal requirements binding on it and
(d Uses related to any of the above。

Direct promotion

(a The company intends to use the customer’s personal information, including but not limited to his name, address, phone number, email address, and other personal information provided by the customer to the company from time to time for the direct marketing purposes listed in item b. The company must use it for these purposes. Obtaining the customer’s consent includes expressing no objection to such use of the customer’s personal data.

(b The company now lists the categories involved in direct sales as follows︰

  • Information products and services for retail merchandise
  • Member promotion activities include but are not limited to promotional activities, brand image activity coupons or discount activities, etc.
  • market survey

Personal data sharing and transfer

The personal data collected by the company is only used to provide appropriate product and service information to customers. Customer personal data will never be sold or leased to companies other than the company.

Check and correct

(a Customers have the right to know whether the privacy policy of Bee Cheng Hiang (HK) Ltd holds any personal data and the types of personal data held by you
(b Customers have the right and ability to access, correct or modify personal information, including whether you want us to contact you for direct marketing purposes to notify you about new products and services or member offers or delete your member online account.

Amendments to this statement

(a The company may revise this statement from time to time. If there are major changes in the way we use your personal information, we will post a noticeable notice on the member's website to notify you of the amendment. You agree that the notice will constitute sufficient and sufficient notice.
(b If you continue to use our products or services after the relevant amendments, it means that you accept and agree to be bound by the revised statement.

contact us

If customers have any questions about this privacy policy or want to access or correct their personal information, they can email Or contact:

Bee Cheng Hiang (HK) Ltd
Room 519, 5/F, Block B, Sun Fung Centre, 88 Kwok Shui Road, Kwai Chung, Hong Kong
Customer Service Officer

After the company is satisfied with the authenticity and validity of the access or correction request, we will try our best to comply with and respond to the request within the time limit prescribed by the law. In accordance with the regulations, we reserve the right to charge you a reasonable fee for processing any request for access or correction of personal data.